Sleeping in A Tequila Barrel Hotel in Tequila Town, Mexico (Review)

Matices Hotel de Barricas

Tequila, Jalisco, Mexico


Just over a week ago I visited Tequila Town, Jalisco, Mexico. It was my first time ever exploring the area. With the intention to fully experience the”Pueblo Magico” and to get myself completely indulged in the Tequila making process, I started off the journey by checking into the one of a kind; A Tequila Barrel Hotel: Matices Hotel de Barricas which further translates to ‘Expression of Barrels.’

Located just 3 kilometres away from the Tequila Town city centre, the barrel-themed hotel is a first of its kind and a unique concept within Mexico; one that I was eager to see.

I was happy to have started off with 3 nights here in full force. From sleeping in a barrel-themed room to experiencing the processes of Tequila in a factory just a few meters away… Here’s how it went exactly.

Overview of Matices Hotel de Barricas

Just outside of Tequila Town; a quick 45- minute drive from Guadalajara locates the newly designed hotel concept: hotel rooms made in the form of Tequila Barrels. An idea to heighten the experience whilst visiting the “Pueblo Magico” famously known for the making of Tequila— a protected alcohol only produced in Mexico.

Tequila is such a special product. Since it is made and produced only in Mexico you can find travellers from all over the globe in Tequila Town discovering and exploring the Tequila factories around the area. Needless to say, it is also a town with its very own charming and colourful personality, hence being named one of the “Pueblos Magicos“.

The Location

Matices Hotel de Barricas is located next to the tequila factory, La Cofradia just 8 minutes away from the Tequila Town City Center. It offers tequila tasting sessions and guided tours of the hotel’s factory and museum.

When I first arrived, I was stunned by the creativity, and the exclusiveness it offers visitors and guests to give a unique “tequila” experience. This would have been my first time spending nights within the region, but most of all my first couple of nights within such a unique hotel concept.

With the location being just outside of the city centre, during my 3-day stay, I looked forward to escaping the hustle of the city and to have some quiet time on the outskirts.

The One-on-One Experience

The interior design is “tequila” inspired—from the small trash cans to the key ring holders.

Just steps away from my door you have the agave plants; the primary source in the making of Tequila. I enjoyed waking up to take a glance through my windows to see the sunrise over the mountains with a glimpse of agave plants everywhere. It enhanced the experience, making it feel more real and authentic.

The rooms are located on the premises of a Tequila factory, La Cofradia which makes it an all-in-one experience. From the agave plants to a few meters away— I had the pleasure of going through the tequila-making process; from the very start until it reached the bottled stage. A quite fascinating and fun experience.

The New Projections

The complete projection for the Tequila Barrel Hotel is set to have 50 Tequila-Barrel rooms with a couple equipped with Jacuzzi tubs. After spending a few nights here, I do see a return in the future.

Name: Matices Hotel de Barricas

Location: Tequila Town, Jalisco, Mexico


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